Skip to content
54 Holman Rd Plymouth MA 02360 508-857-3777 Now Open Sunday's 10-2
Now Open Sunday's 10-2

Serial 1

Serial 1 E-bikes

Powered by Harley-Davidson

Inspired by the entrepreneurial vision of Harley-Davidson’s founders—and the revolutionary impact of their first motorcycle, affectionately referred to as “Serial Number One”—Serial 1 offers innovative eBicycles that make every ride an adventure.

Born as a skunkworks inside Harley-Davidson’s Product Development Center, the eBicycle project began in 2018 with a small group of passionate motorcycle and bicycle enthusiasts working with a single focus, to design and develop the best and most capable eBicycles available today.

The decision to create the independent Serial 1 brand in 2020 represents the best of two worlds—an innovative arrangement that combines Harley-Davidson’s leadership in two-wheel electric propulsion with the agility and autonomy of a new brand dedicated exclusively to the eBicycle product and customer.

  • Original price $5,599.00
    Original price $5,599.00 - Original price $5,599.00
    Original price $5,599.00
    Current price $4,599.00
    $4,599.00 - $4,599.00
    Current price $4,599.00

    Serial 1 by Harley Davidson Rush CTY Speed

    Serial 1
    Low stock

    Full speed ahead! The RUSH/CTY SPEED model is the quickest way to navigate any city. Providing electric assistance up to 28 mph, RUSH/CTY SPEED is ...

    View full details
    Original price $5,599.00
    Original price $5,599.00 - Original price $5,599.00
    Original price $5,599.00
    Current price $4,599.00
    $4,599.00 - $4,599.00
    Current price $4,599.00
    Save 18% Save %
  • Original price $4,999.00
    Original price $4,999.00 - Original price $4,999.00
    Original price $4,999.00
    Current price $3,999.00
    $3,999.00 - $3,999.00
    Current price $3,999.00

    Serial 1 by Harley Davidson Rush CTY

    Serial 1
    Low stock

    The sophisticated commuter. The RUSH/CTY model is a premium, full-featured eBicycle designed for more convenient and fun commutes. The easiest, mos...

    View full details
    Original price $4,999.00
    Original price $4,999.00 - Original price $4,999.00
    Original price $4,999.00
    Current price $3,999.00
    $3,999.00 - $3,999.00
    Current price $3,999.00
    Save 20% Save %
  • Original price $3,799.00
    Original price $3,799.00 - Original price $3,799.00
    Original price $3,799.00
    Current price $2,779.00
    $2,779.00 - $2,779.00
    Current price $2,779.00

    Serial 1 by Harley Davidson Mosh CTY Ebike

    Serial 1
    Low stock

    The ultimate urban playbike. The MOSH/CTY model is a pedal-assist eBicycle designed for trend-setting adults seeking a stylish and flexible way to ...

    View full details
    Original price $3,799.00
    Original price $3,799.00 - Original price $3,799.00
    Original price $3,799.00
    Current price $2,779.00
    $2,779.00 - $2,779.00
    Current price $2,779.00
    Save 27% Save %
  • Original price $4,999.00
    Original price $4,999.00 - Original price $4,999.00
    Original price $4,999.00
    Current price $3,999.00
    $3,999.00 - $3,999.00
    Current price $3,999.00

    Serial 1 by Harley Davidson Rush CTY Step Through

    Serial 1
    Out of stock

    An all-access ride to wherever you want to go. The RUSH/CTY STEP-THRU is a premium eBicycle loaded with features and exceptional style. The step-th...

    View full details
    Original price $4,999.00
    Original price $4,999.00 - Original price $4,999.00
    Original price $4,999.00
    Current price $3,999.00
    $3,999.00 - $3,999.00
    Current price $3,999.00
    Sold out